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Unveiling the Global Favorites: Brands that Capture the Hearts of the Youth

BrandTrends Group, Philippe Guinaudeau

Unveiling the Global Favorites: Brands that Capture the Hearts of the Youth

Unveiling the Global Favorites: Brands that Capture the Hearts of the Youth 11 Décembre 2023 Marvel, a perennial favorite, secures the top spot, with Disney and LEGO closely following. These brands tr...

10 Aug 2023

BrandTrends Group, Philippe Guinaudeau

Why It's Harder For Parents To Accurately Confirm Every Brand Their Kids Know

Why It's Harder For Parents To Accurately Confirm Every Brand Their Kids Know 11 Août 2023 By Philippe Guinaudeau, Marinette Dalbard and Julien Guillot Another way to look at the impact of the diversi...

10 Aug 2023

BrandTrends Group, Philippe Guinaudeau

The BrandTrends Group releases its latest round of brand popularity reports

The BrandTrends Group releases its latest round of brand popularity reports 11 Août 2023 Updated:Jun 22 By Philippe Guinaudeau, CEO The recent BrandTrends survey, conducted in over 42 countries, shows...

10 Aug 2023

Nuremberg Toy Fair 2023: How Streaming Changed Toy Sales

BrandTrends Group, Philippe Guinaudeau

Nuremberg Toy Fair 2023: How Streaming Changed Toy Sales

Nuremberg Toy Fair 2023: How Streaming Changed Toy Sales 11 Août 2023 Updated:May 6 The Nuremberg Toy Fair of 2023 took place during the first week of February, and The BrandTrends Group took part! In...

10 Aug 2023

Nuremberg Toy Fair 2023 - Web3: Metaverse, NFTs, and Digital Toys

BrandTrends Group, Philippe Guinaudeau

Nuremberg Toy Fair 2023 - Web3: Metaverse, NFTs, and Digital Toys

Nuremberg Toy Fair 2023 - Web3: Metaverse, NFTs, and Digital Toys 11 Août 2023 Updated:May 6 The Nuremberg Toy Fair of 2023 took place during the first week of February, and The BrandTrends Group took...

10 Aug 2023

What Does the Consumer Demand Gap Mean for You?

BrandTrends Group, Philippe Guinaudeau

What Does the Consumer Demand Gap Mean for You?

What Does the Consumer Demand Gap Mean for You? 11 Août 2023 Updated:Jan 25 By Philippe Guinaudeau, CEO Consumer’s interest to purchase a product always depends on the willingness to buy and the actua...

10 Aug 2023

Pinpoint the best Entertainment licenses for Food packaging

BrandTrends Group, Philippe Guinaudeau

Pinpoint the best Entertainment licenses for Food packaging

Pinpoint the best Entertainment licenses for Food packaging 11 Août 2023 Updated:Jan 25 By Philippe Guinaudeau, CEO The most well-known brands, the most favorites brands, the most desired brands ... A...

10 Aug 2023

BrandTrends Group, Philippe Guinaudeau

Part 3 - From brand awareness to brand engagement: the necessary steps

Part 3 - From brand awareness to brand engagement: the necessary steps 11 Août 2023 Updated:Aug 24, 2022 By Philippe Guinaudeau, CEO From brand awareness to brand engagement: the necessary steps - Par...

10 Aug 2023

BrandTrends Group, Philippe Guinaudeau

Part 2 - From brand awareness to brand engagement: the necessary steps

Part 2 - From brand awareness to brand engagement: the necessary steps 11 Août 2023 Updated:Jun 22 By Philippe Guinaudeau, CEO From brand awareness to brand engagement: the necessary steps - Part 2 Wh...

10 Aug 2023

BrandTrends Group, Philippe Guinaudeau

Part 1 - From brand awareness to brand engagement: the necessary steps

Part 1 - From brand awareness to brand engagement: the necessary steps 11 Août 2023 Updated:Jun 22 By Philippe Guinaudeau, CEO From brand awareness to brand engagement: the necessary steps - Part 1. T...

10 Aug 2023

Predicting sales of the consumer products using entertainment licensing

BrandTrends Group, Philippe Guinaudeau

Predicting sales of the consumer products using entertainment licensing

Predicting sales of the consumer products using entertainment licensing 11 Août 2023 Updated:Aug 24, 2022 By Philippe Guinaudeau, CEO You work as a product manager for a sizable consumer goods company...

10 Aug 2023

Back on the webinar '7 steps to predict the best license for you'

BrandTrends Group, Philippe Guinaudeau

Back on the webinar '7 steps to predict the best license for you'

Back on the webinar ‘7 steps to predict the best license for you’ 11 Août 2023 Our CEO shared his expertise about the key steps to cover for predicting the best license for your company. From step 1 o...

10 Aug 2023

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